Summer camps in California have a ton to offer their camp families—great weather, a wide variety of scenery, and a thriving camp culture. But to make your camp stand out from the pack, you’ve got to market your program with more than these familiar talking points. Here’s how a few of the best summer camps in California are doing it.
Getting to full capacity is the #1 priority for legions of camp owners and directors as we head into a much-needed summer camp season. And when it comes to driving registrations, you can’t beat free advertising.
Social media is a huge driver for summer camp enrollment. You can build a community, exchange photos and feedback with parents, and remind everyone that camp is on the way.